Search at different price levels: the impact of knowledge and search cost

Journal of Product & Brand Management

Volumn 9, Issue 3, 2000, Pages 164-178

  Smith, Gerald E ^a  

^a BOSTON COLLEGE   (United States)

Author keywords

Consumer behaviour; Pricing; Pricing strategy; Product costs

Indexed keywords

EID: 84986079140     PISSN: 10610421     EISSN: None     Source Type: Journal    
DOI: 10.1108/10610420010332430     Document Type: Article

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