A study of bank selection decisions in Singapore using the Analytical Hierarchy Process

International Journal of Bank Marketing

Volumn 18, Issue 4, 2000, Pages 170-180

  Ta, Huu Phuong ^a   Har, Kar Yin ^b  

^a NATIONAL UNIVERSITY OF SINGAPORE   (Singapore)

^b Andersen Consulting   (Singapore)

Author keywords

Analytic hierarchy process; Banks; Decision making; Singapore

Indexed keywords

EID: 84986076279     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652320010349058     Document Type: Article

References (26)

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