Advertising the accounting firm: A review with managerial suggestions

Journal of Professional Services Marketing

Volumn 15, Issue 1, 1996, Pages 147-156

  Shepherd, C David ^a   Helms, Marilyn M ^a  

^a UNIVERSITY OF TENNESSEE AT CHATTANOOGA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84986073393     PISSN: 07484623     EISSN: None     Source Type: Journal    
DOI: 10.1300/J090v15n01_10     Document Type: Article

References (19)

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