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Volumn 3, Issue 4, 2000, Pages 198-206

Complaints about advertising: What's really happening?

Author keywords

Advertising; Australia; Marketing research; Qualitative techniques; Regulations

Indexed keywords


EID: 84986052368     PISSN: 13522752     EISSN: None     Source Type: Journal    
DOI: 10.1108/13522750010349297     Document Type: Review
Times cited : (11)

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