Modelling module evaluation in marketing education

Quality Assurance in Education

Volumn 7, Issue 1, 1999, Pages 41-46

  Palihawadana, D ^a   Holmes, George ^b  

^a LEEDS METROPOLITAN UNIVERSITY   (United Kingdom)

^b LONDON METROPOLITAN UNIVERSITY   (United Kingdom)

Author keywords

Evaluation; Higher education; Improvement; Marketing; Quality assurance

Indexed keywords

EID: 84986047363     PISSN: 09684883     EISSN: None     Source Type: Journal    
DOI: 10.1108/09684889910252531     Document Type: Article

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