Young fashion leaders' and followers' attitudes toward American and imported apparel

Journal of Product & Brand Management

Volumn 7, Issue 3, 1998, Pages 193-207

  Beaudoin, Pierre ^a   Moore, Mary Ann ^b   Goldsmith, Ronald E ^b  

^a UNIVERSITÉ LAVAL   (Canada)

^b FLORIDA STATE UNIVERSITY   (United States)

Author keywords

Clothing; Consumer marketing; Country of origin; Fashion; Imports; USA

Indexed keywords

EID: 84986015026     PISSN: 10610421     EISSN: None     Source Type: Journal    
DOI: 10.1108/10610429810222831     Document Type: Article

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