A Method of Scaling with Applications to the 1968 and 1972 Presidential Elections

American Political Science Review

Volumn 71, Issue 1, 1977, Pages 111-130

  Aldrich, John H ^a   Mckelvey, Richard D ^b  

^a MICHIGAN STATE UNIVERSITY   (United States)

^b CARNEGIE MELLON UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84975950543     PISSN: 00030554     EISSN: 15375943     Source Type: Journal    
DOI: 10.1017/S0003055400259339     Document Type: Article

References (7)

1. See John H. Kessel, “Comment: The Issues in Issue Voting,” American Political Science Review, 66 (June, 1972), 459–465, for an extensive bibliography of the literature.
2. See Otto A. Davis, Melvin J. Hinich, and Peter C. Ordeshook, “An Expository Development of a Mathematical Model of the Electoral Process,” American Political Science Review, 64 (June, 1970), 426–448, for a review of this literature.
3. See Paul E. Green and Frank J. Carmone, Multidimensional Scaling and Related Techniques in Marketing Analysis (Boston: Allyn and Bacon, Inc., 1970) for a review of this literature. Applications of these methods to the 1968 and 1972 presidential elections can be found in Jerrold G. Rusk and Herbert F. Weisberg, “Perceptions of Presidential Candidates: Implications for Electoral Change,” Midwest Journal of Political Science, 16 (August, 1972), 338–410, Herbert F. Weisberg and Jerrold G. Rusk, “Dimensions of Candidate Evaluation,” American Political Science Review, 64 (December, 1970), 1167–1185, and Gary A. Mauser, “A Structural Approach to Predicting Patterns of Electoral Substitution,” in Multidimensional Scaling: Theory and Applications in the Behavioral Sciences, Vol. II, Applications, ed. Roger N. Shepard et al. (New York: Seminar Press, 1972), pp. 245–287.
4. these particular data have been analyzed by Benjamin I. Page and Richard A. Brody, “Policy Voting and the Electoral Process: The Vietnam War Issue, American Political Science Review, 66 (September 1972), 979–995, and by John H. Aldrich, “Some Results about the 1968 Election Based on the Theory of the Spatial Model of Party Competition” (paper delivered at the 1973 Annual Meetings of the American Political Science Association).
5. See e.g., D.N. Lawley and A.E. Maxwell, Factor Analysis as a Statistical Method (London: Butterworths, 1963) for a discussion of this point.
6. The issue scales were asked on the postelection wave of the 1968 survey. Only 1384 individuals responded to this wave, down from an original N of 1557 in the initial, self-weighting, cross-sectional sample. Fifty citizens saw no differences between the candidates on Vietnam, while 14 (including 7 of the original 50) were no variance respondents on urban unrest.
7. See David E. Repass, “Issue Salience and Party Choice,” American Political Science Review, 65 (June, 1971), 389–400.