Unilever’s drive for sustainability and CSR - Changing the game

Organizing for Sustainable Effectiveness

Volumn 1, Issue , 2011, Pages 41-72

  Mirvis, Philip ^a  

^a BOSTON COLLEGE   (United States)

Author keywords

Catalytic change; Complex adaptive systems; CSR; Sustainability; Vitality

Indexed keywords

EID: 84968543918     PISSN: 20450605     EISSN: 20450613     Source Type: Book Series    
DOI: 10.1108/S2045-0605(2011)0000001007     Document Type: Chapter

References (60)

1. Abrahamson, E. (2004). Change without pain. Boston: Harvard Business School Press.
2. Bartunek, J., & Louis, M. (1988). The interplay of organization development and organizational transformation. In: R. Woodman & W. Pasmore (Eds), Research in organizational change and development (Vol. 2). Greenwich, CT: JAI Press.
3. Beer, M., & Nohria, N. (2000). Cracking the code of change. Harvard Business Review, September.
4. Blumenthal, B., & Haspeslagh, P. (1994). Towards a definition of corporate transformation. Sloan Management Review (Spring), 101-106.
5. Bohm, D. (1989). On dialogue. David Bohm Seminars, Ojai, CA.
6. Brown, S. L., & Eisenhardt, K. M. (1998). Competing on the edge: Strategy as structured chaos. Boston: Harvard Business School Press.
7. Clay, J. (2005). Exploring the links between international business and poverty reduction: A case study of Unilever in Indonesia. Oxfam, GB, Novib Oxfam Netherlands, and Unilever.
8. Collins, J. (1999). Turning goals into results: The power of catalytic mechanisms. Harvard Business Review (July-August), 70-80.
9. Dooley, K. (2004). Complexity science models of organizational change. In: S. Poole & A. Van De Ven (Eds), Handbook of organizational change and development (pp. 354-373). Oxford: Oxford University Press.
10. Dunphy, D., Griffiths, A., & Benn, S. (2003). Organisational change for corporate sustainability. London: Routledge.
11. Emery, F. E., & Trist, E. L. (1965). The causal texture of organizational environments. Human Relations, 18, 21-32.
12. Googins, B., Mirvis, P. H., & Rochlin, S. (2007). Beyond ‘good company’: Next generation corporate citizenship. New York: Palgrave.
13. Greiner, L. (1967). Patterns of organization change. Harvard Business Review (May-June), 119-131.
14. Greiner, L. (1972). Evolution and revolution as organizations grow. Harvard Business Review (July-August), 37-46.
15. Hatch, M. J., & Mirvis, P. H. (2010). Designing a positive image: Corporate brandingþCSR. In: T. Thatchenkery, D. Cooperrider, & M. Avital (Eds), Positive design and appreciative construction: From sustainable development to sustainable value, Advances in Appreciative Inquiry (Vol. 4). New York: Emerald.
16. Hatch, M. J., & Schultz, M. (2008). Taking brand initiative: How companies can align strategy, culture, and identity through corporate branding. San Francisco: Jossey-Bass.
17. Isenberg, D. J. (1987). The tactics of strategic opportunism. Harvard Business Review, 65, 92-97.
18. Jantsch, E. (1980). The self-organizing universe. Oxford: Pergamon.
19. Jones, G. (2005). Renewing Unilever: Transformation and tradition. Oxford: Oxford University Press.
20. Kauffman, S. (1996). At home in the universe: The search for laws of complexity. Harmondsworth: Penguin.
21. Keys, T., Malnight, T. W., & van der Graaf, K. (2009). Making the most of corporate responsibility. McKinsey Quarterly (December), 1-9.
22. Kleanthous, A., & Peck, J. (2006). Let them eat cake. World Wildlife Fund. WWF-UK.
23. Kotter, J. (1996). Leading change. Boston: Harvard Business School Press.
24. Kramer, M., & Kania, J. (2006). Changing the game. Stanford Social Innovation Review (Spring), 22-29.
25. Lawrence, R. G. (2004-2005). Framing obesity: The evolution of news discourse on a public health issue. The Joan Shorenstein Center on the Press, Politics, and Public Policy, Harvard University. Available at http://ksg.harvard.edu.
26. Maturana, H. R., & Varela, F. J. (1987). The tree of knowledge. Boston: Shambhala Publications.
27. McElhaney, K. A. (2008). Just good business: The strategic guide to aligning corporate responsibility and brand. San Francisco: Berrett-Koehler Publishers.
28. McTaggart, L. (2002). The field: The quest for the secret force of the universe. New York: HarperCollins.
29. Mintzberg, H. (1978). Patterns in strategy formation. Management Science, 24(9), 934-948.
30. Mirvis, P. H. (1994). Environmentalism in progressive businesses. Journal of Organizational Change Management, 7(4), 82-100.
31. Wuthnow, R. (1991). Acts of compassion: Caring for others and helping ourselves. Princeton, NJ: Princeton University Press.
32. Zadek, S. (2004). The path to corporate responsibility. Harvard Business Review (December), 125-133.
33. Zaltman, G., & Duncan, R. (1977). Strategies for change. New York: Wiley.
34. Mirvis, P. H. (2000). Transformation at Shell: Commerce and citizenship. Business and Society Review, 105(1), 63-84.
35. Mirvis, P. H. (2008a). Development of corporate citizenship: Four trajectories. In: C. Cooper & R. Burke (Eds), The peak performing organization. London: Routledge.
36. Mirvis, P. H. (2008b). Executive development through consciousness raising experiences. Academy of Management Learning & Education, 7(2), 173-188.
37. Mirvis, P. H. (2008c). Can you buy CSR?. California Management Review, 51(1), 109-116.
38. Mirvis, P. H., & Ayas, K. (2008). Enhancing the psycho-spiritual development of leaders: Lessons from the leadership journeys in Asia. In: J. Gallos (Ed.), Business leadership: A Jossey-Bass reader. San Francisco: Jossey-Bass.
39. Mirvis, P. H., & Googins, B. (2006). Stages of corporate citizenship: A developmental framework. California Management Review, 48(2), 104-126.
40. Mirvis, P. H., Googins, B., & Kinnicutt, S. (2010). Vision, mission, values: Guideposts to sustainability. Organization Dynamics, 39, 316-324.
41. Mirvis, P. H., & Manga, J. (2010). Integrating corporate citizenship: Leading from the middle. In: N. Craig Smith, C. B. Bhattacharya, D. Vogel & D. Levine (Eds), Global challenges in responsible business (pp. 78-106). Cambridge: Cambridge University Press.
42. Newsweek. (2010). Green rankings: Global companies. Available at http://www.newsweek.com/2010/10/18/green-rankings-global-companies.html#
43. Piaget, J. (1969). The psychology of the child. New York: Wiley.
44. Prahalad, C. K. (2005). The fortune at the bottom of the pyramid. Upper Saddle River, NJ: Wharton School Publishing
45. Prigogine, I. (1984). Order out of chaos. New York: Random House.
46. Quinn, B. (1980). Strategies for change: Logical incrementalism. Homewood, IL: Irwin.
47. Quinn, R. E., & Cameron, K. S. (Eds). (1988). Paradox and transformation: Toward a theory of change in organization and management. Cambridge, MA: Ballinger.
48. Rost, J. C. (1991). Leadership for the twenty-first century. Westport, CT: Praeger.
49. Scharmer, C. O. (2009). Theory U: Leading from the future as it emerges. San Francisco: Berrett- Koehler Publishers.
50. Schwab, K. S. (2008). Global corporate citizenship. Foreign Affairs, January.
51. Senge, P. M. (1990). The fifth discipline: The art and practice of the learning organization. New York: Doubleday/Currency.
52. Senge, P. (2004). Presence: An exploration of profound change in people, organizations, and society. New York: Currency.
53. Senge, P., Smith, B., Schley, B. S., Laur, S. J., & Kruschwitz, N. (2008). The necessary revolution: How individuals and organizations are working together to create a sustainable world. New York: Doubleday.
54. Tichy, N. M., & Devanna, M. A. (1986). The transformational leader. New York: Wiley.
55. Turner, V. (1957). Schism and continuity. Manchester: Manchester University Press.
56. Van de Ven, A. H., & Poole, M. S. (1995). Explaining development and change in organizations. Academy of Management Review, 20, 510-540.
57. Weisbord, M. (1992). Discovering common ground. San Francisco: Berrett-Koehler Publishers.
58. Werther, W. B., & Chandler, D. (2005). Strategic corporate social responsibility: Stakeholders in a global environment. Thousand Oaks, CA: Sage.
59. Wheatley, M. J. (1992). Leadership and the new science: Learning about organization from an orderly universe. San Francisco: Berrett-Koehler Publishers.
60. Wheelan, S. A. (2004). Group processes: A developmental perspective. Sydney: Allyn & Bacon.