Exploring Different Types of Sharing: A Proposed Segmentation of the Market for "Sharing" Businesses

Psychology and Marketing

Volumn 32, Issue 9, 2015, Pages 891-906

  Hellwig, Katharina ^a   Morhart, Felicitas ^a   Girardin, Florent ^a   Hauser, Mirjam ^b  

^a UNIVERSITY OF LAUSANNE   (Switzerland)

^b Gottlieb Duttweiler Institute   (Switzerland)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84938858208     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20825     Document Type: Article

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