Customization and Customer Satisfaction for Mobile Commerce

10th Americas Conference on Information Systems, AMCIS 2004

Volumn , Issue , 2004, Pages 3877-3884

  Chan, Susy S ^a   Fang, Xiaowen ^a   Lam, Jean ^b   Brzezinski, Jacek ^a  

^a DEPAUL UNIVERSITY   (United States)

^b IBM   (United States)

Author keywords

customer relationship management; Customization; expectation and desire disconfirmation model; mobile commerce; perceived customizability; satisfaction; self efficacy

Indexed keywords

CUSTOMER SATISFACTION; PUBLIC RELATIONS; SALES;

CUSTOMER PERCEPTIONS; CUSTOMER RELATIONSHIP MANAGEMENT; CUSTOMERS' SATISFACTION; CUSTOMISATION; CUSTOMIZABILITY; EXPECTATION AND DESIRE DISCONFIRMATION MODEL; PERCEIVED CUSTOMIZABILITY; RESEARCH MODELS; SATISFACTION; SELF EFFICACY;

MOBILE COMMERCE;

EID: 84937900154     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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