메뉴 건너뛰기




Volumn 12, Issue 1, 1992, Pages 46-60

The Appeal of Image Advertisements: Age, Gender, and Product Differences

Author keywords

[No Author keywords available]

Indexed keywords


EID: 84933485991     PISSN: 02724316     EISSN: 15525449     Source Type: Journal    
DOI: 10.1177/0272431692012001003     Document Type: Article
Times cited : (17)

References (34)
  • 1
    • 0021932033 scopus 로고
    • Children's perceptions of advertisements for cigarettes
    • Aiken, P.P., Leathar, D.S., & O'Hagan, F. (1985). Children's perceptions of advertisements for cigarettes. Social Science & Medicine, 21, 785-797.
    • (1985) Social Science & Medicine , vol.21 , pp. 785-797
    • Aiken, P.P.1    Leathar, D.S.2    O'Hagan, F.3
  • 2
    • 84938051906 scopus 로고
    • Adolescents' use of the mass media
    • Avery, R. K. (1979). Adolescents' use of the mass media. American Behavioral Scientist, 23, 53-70.
    • (1979) American Behavioral Scientist , vol.23 , pp. 53-70
    • Avery, R.K.1
  • 3
    • 0020440023 scopus 로고
    • Social image factors as motivators of smoking initiation in early and middle adolescence
    • Barton, J., Chassin, L., Presson, C., & Sherman, S. (1982). Social image factors as motivators of smoking initiation in early and middle adolescence. Child Development, 53, 1499-1511.
    • (1982) Child Development , vol.53 , pp. 1499-1511
    • Barton, J.1    Chassin, L.2    Presson, C.3    Sherman, S.4
  • 4
    • 0000949166 scopus 로고
    • The portrayal of men and women in U.S. television commercials: A recent content analysis and trends over 15 years
    • Bretl, D. J., & Cantor, J. (1988). The portrayal of men and women in U.S. television commercials: A recent content analysis and trends over 15 years. Sex Roles, 18, 595-609.
    • (1988) Sex Roles , vol.18 , pp. 595-609
    • Bretl, D.J.1    Cantor, J.2
  • 6
    • 0014185857 scopus 로고
    • Egocentrism in adolescence
    • Elkind, D. (1967). Egocentrism in adolescence. Child Development, 38, 1025-1034.
    • (1967) Child Development , vol.38 , pp. 1025-1034
    • Elkind, D.1
  • 7
    • 0017813079 scopus 로고
    • Understanding the adolescent
    • Elkind, D. (1978). Understanding the adolescent. Adolescence, 13, 127-134.
    • (1978) Adolescence , vol.13 , pp. 127-134
    • Elkind, D.1
  • 8
    • 58149411285 scopus 로고
    • Imaginary audience behavior in children and adolescents
    • Elkind, D., & Bowen, R. (1979). Imaginary audience behavior in children and adolescents. Developmental Psychology, 15 (1), 38-44.
    • (1979) Developmental Psychology , vol.15 , Issue.1 , pp. 38-44
    • Elkind, D.1    Bowen, R.2
  • 9
    • 0018614118 scopus 로고
    • Adolescent egocentrism in early and late adolescence
    • Enright, R. D., Lapsley, D. K., & Shukla, D. G. (1979). Adolescent egocentrism in early and late adolescence. Adolescence, 14, 687-695.
    • (1979) Adolescence , vol.14 , pp. 687-695
    • Enright, R.D.1    Lapsley, D.K.2    Shukla, D.G.3
  • 12
    • 84965540996 scopus 로고
    • Poets of packaging, sculptors of desire
    • June 24
    • Hacker, A. (1984, June 24). Poets of packaging, sculptors of desire. New York Times Book Review, p. 1.
    • (1984) New York Times Book Review , pp. 1
    • Hacker, A.1
  • 13
    • 84965461163 scopus 로고
    • The status of adolescents in American society: A problem in social identity
    • In M. Gold & E. Dovan Boston Allyn & Bacon
    • Hess, R., & Goldblatt, I. (1969). The status of adolescents in American society: A problem in social identity. In M. Gold & E. Dovan (Eds.), Adolescent development (pp. 346-351). Boston: Allyn & Bacon.
    • (1969) Adolescent development , pp. 346-351
    • Hess, R.1    Goldblatt, I.2
  • 15
    • 0002026890 scopus 로고
    • The image of the smoking and non-smoking young person
    • Kannas, L. (1985). The image of the smoking and non-smoking young person. Health Education Journal, 44 (1), 26-30.
    • (1985) Health Education Journal , vol.44 , Issue.1 , pp. 26-30
    • Kannas, L.1
  • 16
    • 84965529349 scopus 로고
    • Continuity and discontinuity in adolescent social cognitive development
    • In R. Montemayor G. R. Adams, & T. Gullota New York Academic Press
    • Lapsley, D. K. (1990). Continuity and discontinuity in adolescent social cognitive development. In R. Montemayor, G. R. Adams, & T. Gullota (Eds.), Advances in adolescence research (Vol 2, pp. 183-204). New York: Academic Press.
    • (1990) Advances in adolescence research , vol.2 , pp. 183-204
    • Lapsley, D.K.1
  • 17
    • 84970235623 scopus 로고
    • Separation-individuation and the “new look” at the imaginary audience and the personal fable: A test of an integrative model
    • Lapsley, D. K., FitzGerald, D. P., Rice, K. G., & Jackson, S. (1989). Separation-individuation and the “new look” at the imaginary audience and the personal fable: A test of an integrative model. Journal of Adolescent Research, 4, 483-505.
    • (1989) Journal of Adolescent Research , vol.4 , pp. 483-505
    • Lapsley, D.K.1    FitzGerald, D.P.2    Rice, K.G.3    Jackson, S.4
  • 18
    • 84973213318 scopus 로고
    • Self-monitoring and the “new look” at the imaginary audience and personal fable: An ego-developmental analysis
    • Lapsley, D. K., Jackson, S., Rice, K., & Shadid, G. E. (1988). Self-monitoring and the “new look” at the imaginary audience and personal fable: An ego-developmental analysis. Journal of Adolescent Research, 3, 17-31.
    • (1988) Journal of Adolescent Research , vol.3 , pp. 17-31
    • Lapsley, D.K.1    Jackson, S.2    Rice, K.3    Shadid, G.E.4
  • 19
    • 0019059710 scopus 로고
    • The smoking problem: A review of the research and theory in behavioral risk modification
    • Levanthal, H., & Cleary, P. (1980). The smoking problem: A review of the research and theory in behavioral risk modification. Psychological Bulletin, 88, 370-405.
    • (1980) Psychological Bulletin , vol.88 , pp. 370-405
    • Levanthal, H.1    Cleary, P.2
  • 20
    • 84973681712 scopus 로고
    • Adolescent reasoning about advertisements: Relevance of product claims
    • Linn, M. D., Delucchi, K., & de Benedictis, T. (1984). Adolescent reasoning about advertisements: Relevance of product claims. Journal of Early Adolescence, 4, 371-385.
    • (1984) Journal of Early Adolescence , vol.4 , pp. 371-385
    • Linn, M.D.1    Delucchi, K.2    de Benedictis, T.3
  • 21
    • 0000830077 scopus 로고
    • Adolescent reasoning about advertisements: Preliminary investigations
    • Linn, M. C., de Benedictis, T., & Delucchi, K. (1982). Adolescent reasoning about advertisements: Preliminary investigations. Child Development, 53, 1599-1613.
    • (1982) Child Development , vol.53 , pp. 1599-1613
    • Linn, M.C.1    de Benedictis, T.2    Delucchi, K.3
  • 22
    • 0022090426 scopus 로고
    • Superman and the Marlboro woman: The lungs of Lois Lane
    • Magnus, P. (1985). Superman and the Marlboro woman: The lungs of Lois Lane. New YorkState Journal of Medicine, 85, 342-343.
    • (1985) New YorkState Journal of Medicine , vol.85 , pp. 342-343
    • Magnus, P.1
  • 23
    • 0342941323 scopus 로고
    • Puberty
    • In F. Falkner & J. Tanner New York Plenum
    • Marshall, W. (1978). Puberty. In F. Falkner & J. Tanner (Eds.), Human growth (Vol. 2, pp. 171-209). New York: Plenum.
    • (1978) Human growth , vol.2 , pp. 171-209
    • Marshall, W.1
  • 24
    • 0023788474 scopus 로고
    • Peer group identification and smoking: Implications for intervention
    • Mosbach, P., & Levanthal, H. (1988). Peer group identification and smoking: Implications for intervention. Journal of Abnormal Psychology, 97, 238-245.
    • (1988) Journal of Abnormal Psychology , vol.97 , pp. 238-245
    • Mosbach, P.1    Levanthal, H.2
  • 25
  • 26
    • 9944228375 scopus 로고
    • Most people want ban on alcohol ads
    • June 23
    • Most people want ban on alcohol ads. (1991, June 23). Toronto Star, p. F5.
    • (1991) Toronto Star , pp. F5
  • 27
    • 0019979798 scopus 로고
    • Social cognition: David Elkind's theory of adolescent egocentrism
    • Muuss, R. E. (1982). Social cognition: David Elkind's theory of adolescent egocentrism. Adolescence, 17, 249-265.
    • (1982) Adolescence , vol.17 , pp. 249-265
    • Muuss, R.E.1
  • 28
    • 0009373422 scopus 로고
    • When celebrities talk, children listen: An experimental analysis of children's responses to TV ads with celebrity endorsement
    • Ross, R. P., Campbell, T., Wright, J., Huston, A., Rice, M., & Turk, P. (1984). When celebrities talk, children listen: An experimental analysis of children's responses to TV ads with celebrity endorsement. Journal of Applied Developmental Psychology, 5, 185-202.
    • (1984) Journal of Applied Developmental Psychology , vol.5 , pp. 185-202
    • Ross, R.P.1    Campbell, T.2    Wright, J.3    Huston, A.4    Rice, M.5    Turk, P.6
  • 29
    • 84925911641 scopus 로고
    • Self-esteem and achievement of Black and White adolescents
    • Simmons, R., Brown, L., Bush, D., & Blyth, D. (1978). Self-esteem and achievement of Black and White adolescents. Social Problems, 26, 86-96.
    • (1978) Social Problems , vol.26 , pp. 86-96
    • Simmons, R.1    Brown, L.2    Bush, D.3    Blyth, D.4
  • 32
    • 0001636481 scopus 로고
    • Appeals to image and claims about quality: Understanding the psychology of advertising
    • Snyder, M., & DeBono, K. G. (1985). Appeals to image and claims about quality: Understanding the psychology of advertising. Journal of Personality and Social Psychology, 49, 586-597.
    • (1985) Journal of Personality and Social Psychology , vol.49 , pp. 586-597
    • Snyder, M.1    DeBono, K.G.2
  • 33
    • 0013336145 scopus 로고
    • Sequence, tempo, and individual variation in growth and development of boys and girls aged twelve to sixteen
    • In J. Kagan & R. Coles New York Norton
    • Tanner, J. (1972). Sequence, tempo, and individual variation in growth and development of boys and girls aged twelve to sixteen. In J. Kagan & R. Coles (Eds.), Twelve to sixteen: Early adolescence (pp. 1-24). New York: Norton.
    • (1972) Twelve to sixteen: Early adolescence , pp. 1-24
    • Tanner, J.1
  • 34
    • 84965472242 scopus 로고
    • Tobacco Products Control Act
    • Tobacco Products Control Act. Statutes of Canada (June, 1988).
    • (1988) Statutes of Canada


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.