Innovation by Brazilian EMNEs

The Competitive Advantage of Emerging Market Multinationals

Volumn , Issue , 2010, Pages 11-28

  De Miranda Oliveira, Moacir ^a   Borini, Felipe Mendes ^b   Fleury, Afonso ^c  

^a Business Administration Department of USP   (United Kingdom)

^b ESCOLA SUPERIOR DE PROPAGANDA E MARKETING   (Brazil)

^c UNIVERSITY OF SÃO PAULO   (Brazil)

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EID: 84931445380     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1017/CBO9781139506694.002     Document Type: Chapter

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