“How do you Measure up?” Assumptions about “obesity” and health-related behaviors and beliefs in two Australian “obesity” prevention campaigns

Fat Studies

Volumn 3, Issue 1, 2014, Pages 32-44

  Lupton, Deborah ^a  

^a UNIVERSITY OF CANBERRA   (Australia)

Author keywords

Critical analysis; Health behaviors; Health promotion; Obesity, social marketing campaigns

Indexed keywords

EID: 84929576395     PISSN: 21604851     EISSN: 2160486X     Source Type: Journal    
DOI: 10.1080/21604851.2013.784050     Document Type: Article

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