Factors influencing mobile data service (MDS) continuance intention: An empirical study

Computers in Human Behavior

Volumn 50, Issue , 2015, Pages 125-131

  Boakye, Kwabena G ^a  

^a GEORGIA SOUTHERN UNIVERSITY   (United States)

Author keywords

Continuance intention; Customer experience; Mobile data service; Partial least squares; Service mobility; System service quality

Indexed keywords

LEAST SQUARES APPROXIMATIONS; MICROCELLULAR RADIO SYSTEMS; QUALITY OF SERVICE;

CONTINUANCE INTENTIONS; CUSTOMER EXPERIENCE; MOBILE DATA SERVICE; PARTIAL LEAST SQUARE (PLS); SERVICE MOBILITY; SYSTEM SERVICES;

SALES;

EID: 84927916518     PISSN: 07475632     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.chb.2015.04.008     Document Type: Article

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