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Volumn , Issue , 2014, Pages 9-26

Joint Product Analysis in the Media and Entertainment Industries: Joint Value Creation in the Norwegian Film Sector

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Indexed keywords


EID: 84925726041     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9781410613103-5     Document Type: Chapter
Times cited : (1)

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    • Dupagne, M.1    Waterman, D.2
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    • Ghosh, M. and John, G. (1999) Governance value analysis and marketing strategy, Journal of Marketing, vol. 63 (Special Issue 1999), 131-145
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    • (1999) Norsk Medietidsskrift , vol.1999 , Issue.2 , pp. 63-79
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.