QFD-based product planning with consumer choice analysis

IEEE Transactions on Systems, Man, and Cybernetics: Systems

Volumn 45, Issue 3, 2015, Pages 454-461

  Luo, X G ^a,b   Kwong, C K ^b   Tang, J F ^a   Sun, F Q ^c  

^a NORTHEASTERN UNIVERSITY   (China)

^b HONG KONG POLYTECHNIC UNIVERSITY   (Hong Kong)

^c NORTHEASTERN UNIVERSITY AT QINHUANGDAO   (China)

Author keywords

Consumer purchase choice rule; customer requirements (CRs); engineering characteristics (ECs); quality function deployment (QFD)

Indexed keywords

COMMERCE; CUSTOMER SATISFACTION; OPTIMIZATION; PRODUCT DESIGN; PURCHASING; QUALITY FUNCTION DEPLOYMENT; SALES;

CONSUMER PURCHASE; CUSTOMER REQUIREMENTS; ENGINEERING CHARACTERISTICS; EQUIVALENT LINEAR MODEL; OPTIMIZATION MODELS; PROCESS PARAMETERS; PRODUCT DESIGN AND DEVELOPMENT; QUALITY FUNCTION DEPLOYMENTS (QFD);

CONSUMER BEHAVIOR;

EID: 84923252555     PISSN: 21682216     EISSN: 21682232     Source Type: Journal    
DOI: 10.1109/TSMC.2014.2347916     Document Type: Article

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