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Volumn 38, Issue 2, 2014, Pages 539-560

Anxious or angry? Effects of discrete emotions on the perceived helpfulness of online reviews

Author keywords

Anger; Anxiety; Consumer decision making; Discrete emotions; Electronic commerce; Online word of mouth; Review helpfulness; Seller reviews

Indexed keywords

DECISION MAKING; ELECTRONIC COMMERCE;

EID: 84908596584     PISSN: 02767783     EISSN: 21629730     Source Type: Journal    
DOI: 10.25300/MISQ/2014/38.2.10     Document Type: Review
Times cited : (641)

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