Strategic assessment of the supply chain interface: A beverage industry case study

International Journal of Physical Distribution & Logistics Management

Volumn 31, Issue 1, 2001, Pages 11-25

  Bommer, Michael ^a   O’Neil, Brian ^a   Treat, Shadrach ^b  

^a CLARKSON UNIVERSITY   (United States)

^b IBM   (United States)

Author keywords

Customer service; Drinks industry; Performance measurement; Relationship marketing; Supply chain management

Indexed keywords

EID: 84900552364     PISSN: 09600035     EISSN: None     Source Type: Journal    
DOI: 10.1108/09600030110366375     Document Type: Article

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