Relative importance of different cost factors regarding mastitis management by Dutch dairy farmers using adaptive conjoint analysis

Mastitis Control: From Science to Practice

Volumn , Issue , 2008, Pages 431-438

  Huijps, K ^a   Hogeveen, H ^a,b   Lam, T J G M ^c   Huirne, R B M ^b  

^a UTRECHT UNIVERSITY   (Netherlands)

^b WAGENINGEN UNIVERSITY   (Netherlands)

^c Dutch Udder Health Centre   (Netherlands)

Author keywords

Adaptive conjoint analysis; Economics; Management

Indexed keywords

EID: 84899388165     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.3920/978-90-8686-649-6     Document Type: Chapter

References (6)

1. Churchill, G.A., 1999. Marketing research. Methodological Foundations. 7th ed. Dryden Press, Fort Worth, TX.
2. Green, P.E. and Srinivasan, V., 1990. Conjoint analysis in marketing: new developments with implications for research and practice. J. Market. 54:3-19.
3. Halasa, T., Huijps, K., Osteras, O. and Hogeveen H., 2007. Economic effects of bovine mastitis and mastitis management: A review. Vet. Quart. 29: 18-31.
4. Huijps, K., Lam, T.J.G.M. and Hogeveen, H., 2008. Costs of mastitis: facts and perception. J. Dairy Res.75: 113-120.
5. Wittink, D.R. and Bergestuen, T., 1999. Forecasting with conjoint analysis. In: Principles of forecasting: A handbook for researchers and practicioners. J. Scott Armstrong, (ed.) Norwell MA: Kluwer Academic Publishers, pp. 145-168.
6. Wittink, D.R., Vries, M. and Burhenne, W., 1994. Commercial use of conjoint analysis in Europe: Results and critical reflections. Int. J. Res. Market. 11: 41-52.