The world at our fingertips - How online travel companies can turn clicks into bookings

Journal of Vacation Marketing

Volumn 10, Issue 1, 2004, Pages 79-86

  Gianforte, Greg ^a  

^a RightNow Technologies   (United States)

Author keywords

customer; knowledge base; multichannel; online; service; support

Indexed keywords

EID: 84899017763     PISSN: 13567667     EISSN: 14791870     Source Type: Journal    
DOI: 10.1177/135676670301000108     Document Type: Article

References (9)

1. 'Internet users in Europe 2002-2008', quoted by eMarketer and European Travel Commission.New Media Review. 2003; (June):.
2. 'Online travel overview: Market size and forecasts 2002-5', quoted by European Travel Commission.New Media Review. 2003; (March):.
3. Profit or Pain from Your User Experience. Norfolk, UK: Hewson Group Consulting; 2003:.
4. Firms Expand Online Self-Service Offerings. 2002:.
5. RightNow Technologies. 2001:.
6. RightNow Technologies: Fine Tuning Customer Support. 2002:.
7. Gartner Group (2002) quoted on http://www.kpmg/uk/image/irm_june_project.pdf.
8. Programme Management Survey. 2002:.
9. The Customer Contact Center: Technology, Trends and Investment Plans, 2003-2004. 2003:.