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Volumn , Issue , 2008, Pages 201-215

Profiling of customers and consumers - Customer loyalty programmes and scoring practices

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EID: 84892266782     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1007/978-1-4020-6914-7_11     Document Type: Chapter
Times cited : (9)

References (10)
  • 1
    • 84892311159 scopus 로고    scopus 로고
    • EG-datenschutzrichtlinie kommentar
    • Art 7 Punkt 3
    • Dammann, U., Simitis, S., EG-Datenschutzrichtlinie Kommentar, 1. Auflage Baden-Baden 1997, Art 7 Punkt 3.
    • (1997) Auflage Baden-baden , vol.1
    • Dammann, U.1    Simitis, S.2
  • 2
    • 84892211112 scopus 로고    scopus 로고
    • Der Hessischen Landtag S, Wiesbaden
    • Der Hessischen Landtag, Drucksache 16/1680 in der 16. Wahlperiode vom 11.12.2003, S. 21, Wiesbaden 2003. Available at: http://www.denic.de/media/pdf/ dokumente/datenschutzbericht-2003.pdf
    • (2003) Drucksache 16/1680 in der 16. Wahlperiode Vom 11.12.2003 , vol.21
  • 3
    • 84892326886 scopus 로고    scopus 로고
    • Ontology-based interpretation and validation of mined knowledge: Normative and cognitive factors in data mining
    • Hershey, N Y, Information Science Reference, Nigro, H. O., Cisaro, S. E. G. and Xodo, D. H.
    • Canhoto, A. I., 'Ontology-based interpretation and validation of mined knowledge: Normative and cognitive factors in data mining', Nigro, H. O., Cisaro, S. E. G. and Xodo, D. H., Data mining with ontologies: implementations, findings, and frameworks, Hershey, N Y, Information Science Reference, 2007, pp. 84-105.
    • (2007) Data Mining with Ontologies: Implementations, Findings, and Frameworks , pp. 84-105
    • Canhoto, A.I.1
  • 4
    • 34548508714 scopus 로고    scopus 로고
    • Profiling under conditions of ambiguity-An application in the financial services industry
    • Canhoto, A. I. and Backhouse, J., 'Profiling under conditions of ambiguity-An application in the financial services industry', Journal of Retailing and Consumer Services, Vol. 14, No. 6, 2007, pp. 408-419.
    • (2007) Journal of Retailing and Consumer Services , vol.14 , Issue.6 , pp. 408-419
    • Canhoto, A.I.1    Backhouse, J.2
  • 6
    • 0032733577 scopus 로고    scopus 로고
    • Lists come alive: Electronic systems of knowledge and the rise of credit-scoring in retail banking
    • Leyshon, A. and Thrift, N., 'Lists come alive: electronic systems of knowledge and the rise of credit-scoring in retail banking', Economy & Society, Vol. 28, No. 3, 1999, pp. 434-466.
    • (1999) Economy & Society , vol.28 , Issue.3 , pp. 434-466
    • Leyshon, A.1    Thrift, N.2
  • 9
    • 84892280294 scopus 로고    scopus 로고
    • Scoringsysteme zur Beurteilung der Kreditwürdigkeit - Chancen und Risiken für Verbraucher
    • Unabhängiges Landeszentrum für Datenschutz Schleswig-Holstein
    • Unabhängiges Landeszentrum für Datenschutz Schleswig-Holstein, 'Scoringsysteme zur Beurteilung der Kreditwürdigkeit - Chancen und Risiken für Verbraucher', Forschungsprojekt im Auftrag des BMVEL, S. 72ff.
    • Forschungsprojekt im Auftrag des BMVEL


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.