Why microfranchising is needed now: Introduction and book overview

MicroFranchising: Creating Wealth at the Bottom of the Pyramid

Volumn , Issue , 2007, Pages 1-14

  Fairbourne, Jason S ^a  

^a BRIGHAM YOUNG UNIVERSITY   (United States)

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EID: 84890703241     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4337/9781847205360.00010     Document Type: Chapter

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