THE TRANSFORMATION OF REEBOK

Enterprise Transformation: Understanding and Enabling Fundamental Change

Volumn , Issue , 2006, Pages 413-430

  Garcia, Dominie ^a   Perdue, David ^a  

^a GEORGIA INSTITUTE OF TECHNOLOGY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84889394474     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1002/0470007826.ch19     Document Type: Chapter

References (3)

1. Fireman, Paul. (2004). Personal communication.
2. Lazich, R. S. (1993-2004). Market Share Reporter. Farmington Mills, IL: Gale Group.
3. Reebok. (2003). Annual Report. Boston, MA: Reebok.