The evolution of alternative business models and the legitimization of universal credit card industry: Exploring the contested terrain where history and strategy meet

Advances in Strategic Management

Volumn 29, Issue , 2012, Pages 117-151

  Leblebici, Huseyin ^a  

^a NONE

Author keywords

Business models; Credit card industry; Historical case study

Indexed keywords

EID: 84886529251     PISSN: 07423322     EISSN: None     Source Type: Book Series    
DOI: 10.1108/S0742-3322(2012)0000029009     Document Type: Review

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