New product development in the fashion industry: An empirical investigation of Italian firms

International Journal of Engineering Business Management

Volumn 5, Issue SPL.ISSUE, 2013, Pages

  Bandinelli, Romeo ^a   Rinaldi, Rinaldo ^a   Rossi, Monica ^b   Terzi, Sergio ^c  

^a UNIVERSITY OF FLORENCE   (Italy)

^b POLITECNICO DI MILANO   (Italy)

^c UNIVERSITY OF BERGAMO   (Italy)

Author keywords

Empirical research; Fashion industry; New product development

Indexed keywords

EID: 84885192991     PISSN: None     EISSN: 18479790     Source Type: Journal    
DOI: 10.5772/56841     Document Type: Article

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