Impact of a national tobacco education campaign on weekly numbers of quitline calls and website visitors - United States, March 4-June 23, 2013

Morbidity and Mortality Weekly Report

Volumn 62, Issue 37, 2013, Pages 763-767

  Anne Bright, Mary ^a   Davis, Kevin ^b   Babb, Stephen ^c   Bunnell, Rebecca ^c   Rodes, Robert ^c   Alexander, Robert ^c   Coln, Caryn ^c   Zhang, Lei ^c   Beistle, Diane ^c   Mitchko, Jane ^c   McAfee, Timothy ^c  

^a NATIONAL CANCER INSTITUTE   (United States)

^b RTI INTERNATIONAL   (United States)

^c NATIONAL CENTER FOR CHRONIC DISEASE PREVENTION AND HEALTH PROMOTION   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ADULT; EVALUATION; HEALTH CARE QUALITY; HEALTH PROMOTION; HUMAN; INTERNET; METHODOLOGY; NOTE; PUBLIC HEALTH SERVICE; SMOKING; SMOKING CESSATION; TELEPHONE; UNITED STATES; UTILIZATION REVIEW;

ADULT; CENTERS FOR DISEASE CONTROL AND PREVENTION (U.S.); HEALTH PROMOTION; HOTLINES; HUMANS; INTERNET; PROGRAM EVALUATION; SMOKING; SMOKING CESSATION; UNITED STATES;

EID: 84884498205     PISSN: 01492195     EISSN: 1545861X     Source Type: Journal    
DOI: None     Document Type: Note

References (10)

1. Community Preventive Services Task Force. Reducing tobacco use and secondhand smoke exposure: mass-reach health communication interventions. Atlanta, GA: Task Force on Community Preventive Services; 2013. Available at http://www.thecommunityguide.org/tobacco/ massreach.html.
2. National Cancer Institute. The role of the media in promoting and reducing tobacco use. Tobacco control monograph no. 19. Bethesda, MD: US Department of Health and Human Services, National Cancer Institute; 2008. Available at http://www.cancercontrol.cancer.gov/tcrb/ monographs/19/index.html.
3. Durkin S, Brennan E, Wakefield M. Mass media campaigns to promote smoking cessation among adults: an integrative review. Tob Control 2012; 21:127-38.
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5. Farrelly, M, Mann N, Watson K, Pechacek T. The influence of television advertisements on promoting calls to telephone quitlines. Health Educ Res 2013;28:15-22.
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7. Community Preventive Services Task Force. Reducing tobacco use and secondhand smoke exposure: Internet-based cessation interventions. Atlanta, GA: Community Preventive Services Task Force; 2013. Available at http://www.thecommunityguide.org/tobacco/internet.html.
8. CDC. Effect of ending an anti-tobacco youth campaign on adolescent susceptibility to cigarette smoking-Minnesota, 2002-2003. MMWR 2004;53:301-4.
9. CDC. Increases in quitline calls and smoking cessation website visitors during a national tobacco education campaign-March 19-June 10, 2012. MMWR 2012;61:667-70.
10. McAfee T, Davis KC, Alexander Jr RL, Pechacek TF, Bunnell R. Effect of the first federally funded US antismoking national media campaign. Lancet 2013; September 9 [Epub ahead of print].