Tools for managing early-stage business model innovation

Research Technology Management

Volumn 56, Issue 5, 2013, Pages 52-56

  Evans, John D ^a   Johnson, Ray O ^b  

^a UNIVERSITY OF CALIFORNIA   (United States)

^b AIR FORCE INSTITUTE OF TECHNOLOGY   (United States)

Author keywords

Business model innovation; Innovation readiness levels; Portfolio management

Indexed keywords

BUSINESS MODEL INNOVATION; BUSINESS MODELING; LOCKHEED MARTIN; PORTFOLIO MANAGEMENTS; QUANTITATIVE ASSESSMENTS; READINESS LEVELS; TECHNOLOGY READINESS LEVELS; TWO-STAGE APPROACHES;

FINANCIAL DATA PROCESSING;

INVESTMENTS;

EID: 84883739248     PISSN: 08956308     EISSN: 19300166     Source Type: Journal    
DOI: 10.5437/08956308X5605007     Document Type: Article

References (3)

1. Johnson, M. W., Christensen, C. M., and Kagermann, H. 2008. Reinventing your business model. Harvard Business Review 86 (12): 50-59.
2. Mankins, J. C. 1995. Technology Readiness Levels: A White Paper. April 6. NASA Advanced Concepts Office, Office of Space Access and Technology.
3. US DoD. 2011. Technology Readiness Assessment (TRA) Guidance. April. Publication 2-13-2-14.