메뉴 건너뛰기




Volumn 3, Issue , 2011, Pages 141-166

Unlocking the voice of the university: The convergence of course, content, delivery, and marketing through social media

Author keywords

[No Author keywords available]

Indexed keywords


EID: 84881651202     PISSN: 20449968     EISSN: 20449976     Source Type: Book Series    
DOI: 10.1108/S2044-9968(2011)0000003011     Document Type: Article
Times cited : (5)

References (32)
  • 1
    • 84887440936 scopus 로고    scopus 로고
    • Apollo Group Inc. (n.d.). Retrieved on April 10, 2010
    • Apollo Group, Inc. (n.d.). Just the facts: Enrollment. Available at http://www.phoenix.edu/about-us/media-relations/just-the-facts.html. Retrieved on April 10, 2010.
    • Just the Facts: Enrollment
  • 2
    • 84887448312 scopus 로고    scopus 로고
    • Apollo Group Inc. (n.d.). Retrieved on April 10, 2010
    • Apollo Group, Inc. (n.d.). Just the facts: Alumni. Available at http://www.phoenix.edu/about-us/media-relations/just-the-facts.html. Retrieved on April 10, 2010.
    • Just the Facts: Alumni
  • 3
    • 84887423679 scopus 로고    scopus 로고
    • Breaking Down Operational Silos through ERP. Retrieved on April 9, 2010 from Business Source Complete database
    • Breaking Down Operational Silos through ERP. (2004). Utility Week, 22(18), 24. Retrieved on April 9, 2010 from Business Source Complete database.
    • (2004) Utility Week , vol.22 , Issue.18 , pp. 24
  • 4
    • 84887449347 scopus 로고    scopus 로고
    • Successfully using social media to lower delivery and enrollment costs, extend reach, monitor quality, and add value to the diploma
    • March 2, Presented live
    • Busch, R., & Cooper, S. (2010, March 2). Successfully using social media to lower delivery and enrollment costs, extend reach, monitor quality, and add value to the diploma. Presented live at the 12th Annual Education Industry Investment Forum. Available at http://www.iirusa.com/education/day-two.xml
    • (2010) The 12th Annual Education Industry Investment Forum
    • Busch, R.1    Cooper, S.2
  • 5
    • 84887428441 scopus 로고    scopus 로고
    • College applications rise, but budget cuts cap enrollment
    • January 14, Retrieved on April 12, 2010
    • Chea, T. (2010, January 14). College applications rise, but budget cuts cap enrollment. USA Today. Available at http://www.usatoday.com/news/education/ 2010-01-14-collegeadmissions- N.htm. Retrieved on April 12, 2010.
    • (2010) USA Today
    • Chea, T.1
  • 8
    • 0003414924 scopus 로고
    • Retrieved on April 19, 2010
    • Dewey, J. (1922). Democracy and education: An introduction to the philosophy of education. Available at http://etext.lib.virginia.edu/etcbin/ toccer-new2?id=DewDemo.sgm&images= images/modeng&data=/texts/english/ modeng/parsed&tag=publicq=2&division=div2. Retrieved on April 19, 2010.
    • (1922) Democracy and Education: An Introduction to the Philosophy of Education
    • Dewey, J.1
  • 9
    • 84887498314 scopus 로고    scopus 로고
    • Retrieved on April 12, 2010
    • eduFire. (2007-2009). About eduFire. Available at http://edufire.com/ about. Retrieved on April 12, 2010.
    • (2007) About EduFire
  • 10
    • 84887417605 scopus 로고    scopus 로고
    • Retrieved on April 12, 2010
    • eduFire. (2007-2009). About teaching on eduFire. Available at . Retrieved on April 12, 2010.
    • (2007) About Teaching on EduFire
  • 11
    • 84859412761 scopus 로고    scopus 로고
    • Retrieved on April 12, 2010
    • Facebook. (2010). Press room. Available at http://www.facebook.com/press/ info.php? statistics#!/press/info.php?timeline. Retrieved on April 12, 2010.
    • (2010) Press Room
  • 12
    • 84887504248 scopus 로고    scopus 로고
    • (n.d.). Retrieved on April 12, 2010
    • Facebook. (n.d.). University of Phoenix. Available at http://www.facebook.com/universityofphoenix. Retrieved on April 12, 2010.
    • University of Phoenix
  • 14
    • 84887444947 scopus 로고    scopus 로고
    • TechUniversity ofamerica offers classes via social networkingmodel
    • March 27, Retrieved on April 1, 2010
    • Gonzales,A. (2009,March 27).TechUniversity ofAmerica offers classes via social networkingmodel. Phoenix Business Journal. Available at http://phoenix.bizjournals.com/phoenix/stories/2009/03/30/story9.html?surround= etf&b=12383856001801467. Retrieved on April 1, 2010.
    • (2009) Phoenix Business Journal
    • Gonzales, A.1
  • 15
    • 33749016498 scopus 로고    scopus 로고
    • Information revelation and privacy in online social networks
    • Alexandria, VA: ACM, Retrieved on July 14, 2010
    • Gross, R., & Acquisti, A. (2005). Information revelation and privacy in online social networks. Proceedings of WPES'05 (pp. 71-80). Alexandria, VA: ACM. Available at http://www.heinz.cmu.edu/Bacquisti/papers/privacy-facebook- gross-acquisti.pdf.Retrieved on July 14, 2010.
    • (2005) Proceedings of WPES'05 , pp. 71-80
    • Gross, R.1    Acquisti, A.2
  • 16
    • 84887499577 scopus 로고    scopus 로고
    • Retrieved on April 29, 2010
    • KITV.com. (2009). Honolulu News. Available at http://www.kitv.com/news/ 20678226/detail.html. Retrieved on April 29, 2010.
    • (2009) Honolulu News
  • 17
    • 84887462088 scopus 로고    scopus 로고
    • (n.d.). Retrieved on March 30, 2010
    • Massachusetts Institute of Technology. (n.d.). Courses. Available at http://ocw.mit.edu/OcwWeb/web/courses/courses/index.htm#MediaArtsandSciences. Retrieved on March 30, 2010.
    • Courses
  • 18
    • 84887460339 scopus 로고    scopus 로고
    • (n.d.). Retrieved on March 30, 2010
    • Massachusetts Institute of Technology. (n.d.). About OCW: Unlocking knowledge, empowering minds. Available at http://ocw.mit.edu/OcwWeb/web/about/ about/index.htm. Retrieved on March 30, 2010.
    • About OCW: Unlocking Knowledge, Empowering Minds
  • 19
    • 84887460574 scopus 로고    scopus 로고
    • (n.d.). Retrieved on March 30, 2010
    • Massachusetts Institute of Technology. (n.d.). Help: FAQ: Fair use. Available at http://ocw.mit.edu/OcwWeb/web/help/faq7/index.htm#3. Retrieved on March 30, 2010.
    • Help: FAQ: Fair Use
  • 20
    • 84887502698 scopus 로고    scopus 로고
    • (n.d.)
    • Massachusetts Institute of Technology. (n.d.). Help: FAQ: Getting started. Available at http://ocw.mit.edu/OcwWeb/web/help/faq1/index.htm#3
    • Help: FAQ: Getting Started
  • 22
    • 84887475968 scopus 로고    scopus 로고
    • Coralville, Iowa
    • Noel-Levitz, Inc. (2009). Noel-Levitz whitepaper: Connection enrollment and fiscal management. Coralville, Iowa. Available at https://www.noellevitz. com/NR/rdonlyres/9A41D0EE-47D2-45AA-9798-E9C95AD9830B/0/ConnectingEnrollmentand- FiscalManagement09.pdf
    • (2009) Noel-Levitz Whitepaper: Connection Enrollment and Fiscal Management
  • 23
    • 84887424539 scopus 로고    scopus 로고
    • PiccoloInternationalUniversity. Retrieved onMarch 29, 2010
    • PiccoloInternationalUniversity. (2009).About PiccoloInternationalUniversity (PIU).Available at http://onlinepiu.com/about- piccolo-international-university. Retrieved onMarch 29, 2010.
    • (2009) About PiccoloInternationalUniversity (PIU)
  • 27
    • 84887423192 scopus 로고    scopus 로고
    • Retrieved on April 2, 2010
    • Tech University of America. (2009). About us and contacts. Available at http://www.techuofa.com/index-5.html#pageContent. Retrieved on April 2, 2010.
    • (2009) About Us and Contacts
  • 28
    • 46749144280 scopus 로고    scopus 로고
    • Retrieved on April 15, 2010
    • The College Board. (2009). Press releases. Available at http://www.collegeboard.com/press/releases/208962.html. Retrieved on April 15, 2010.
    • (2009) Press Releases
  • 30
    • 84887502423 scopus 로고    scopus 로고
    • Colleges learn to live with social media
    • September 30, Retrieved on July 14, 2010
    • Walker, C. (2009, September 30). Colleges learn to live with social media. The Baltimore Sun. Available at . Retrieved on July 14, 2010.
    • (2009) The Baltimore Sun
    • Walker, C.1
  • 31
    • 84887501561 scopus 로고    scopus 로고
    • Q&a with jeff wendt: Steve cooper, founder, tech university of america
    • (n.d.). Retrieved on April 2, 2010
    • Wendt, J. (n.d.). Q&A with Jeff Wendt: Steve Cooper, founder, Tech University of America. Today's Campus Online. Available at http://todayscampus. com/minute/load.aspx?art= 1756. Retrieved on April 2, 2010.
    • Today's Campus Online
    • Wendt, J.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.