Navigating the Web with a Typology of Corporate Uses

Business Communication Quarterly

Volumn 61, Issue 2, 1998, Pages 39-47

  Hoger, Elizabeth A ^a   Cappel, James J ^b   Myerscough, Mark A ^c  

^a WESTERN MICHIGAN UNIVERSITY   (United States)

^b CENTRAL MICHIGAN UNIVERSITY   (United States)

^c UNIVERSITY OF WISCONSIN OSHKOSH   (United States)

Author keywords

corporate sites; oral presentations; types of websites; World Wide Web

Indexed keywords

EID: 84877821343     PISSN: 10805699     EISSN: None     Source Type: Journal    
DOI: 10.1177/108056999806100206     Document Type: Article

References (17)

1. Bowman, J. (1996). Weaving the untangled Web. Consulting Success, 30, 1-2; 4-5, 10.
2. Cappel, J., & Myerscough, M. (1997, Winter). Using the World Wide Web to gain competitive advantage. Information Strategy: The Executive's Journal, 6-13.
3. Christo, P. (1996). Cybermarketing 101. Christo and Associates Website, http://www.on.net/clients/ircsa/cybermarketing/0212.htm, accessed May 13, 1996.
4. Cohen, L. (1994). Augmenting instruction in Business Communication courses with the Internet. The Bulletin, 57(3), 31-35.
5. Cohen, L. (1995). Safe at home: An anatomy of the World Wide Web home page. Business Communication Quarterly, 58(3), 41-43.
6. Decsey, D. (1996). Create your own home page: A step-by-step guide. Technology Connection, 3(2), 19-21.
7. “ Footnotes.” (1998, January 19). Business Week, 6.
8. Galle, W., Nelson, B., Luse, D., & Villere, M. (1996). The World Wide Web. In Business Communication: A Technology-BasedApproach (pp. 744-45). Chicago: Irwin.
9. Hof, R.D. (1997, May 5). Internet communities. Business Week, 64-80.
10. Kantor, A. & Neubarth, M. (1996, December). Off the Charts: The Internet, 1996. Internet World; 45-51.
11. Kay,A. (1996, August 12). Confessions of an online student: What it's really like at MOLI. Communications Week, 623, 642.
12. Kellner, M. (1996, March 18). Web design fundamentals. Communications Week, 601, IA5-IA6.
13. Porter, L. (1996). Designing a home page for the Web. Business Communication Quarterly, 59(3), 73-76.
14. Quible, Z., & Ray, E. (1995). Using the Internet in written business communication. Business Communication Quarterly, 58(3), 11-19.
15. Sienot, M. (1997). Pretesting Websites: A comparison between the plus-minus method and the think-aloud method for the World Wide Web. Journal of Business and Technical Communication, 11 (4), 469-482.
16. Symons, A. (1996). Intelligent life on the Web & how to find it. School Library Journal, 42(3), 106-109.
17. Weise, E. (1997, March 13). Survey says Internet traffic has doubled in 18 months. Kalamazoo Gazette, p. D2.