Diffusion on networks: Modelling the spread of innovations and customer churn over social networks

INFORMATIK 2006 - Informatik fur Menschen, Beitrage der 36. Jahrestagung der Gesellschaft fur Informatik e.V. (GI)

Volumn 2, Issue , 2006, Pages 480-488

  Birke, Daniel ^a  

^a NOTTINGHAM UNIVERSITY BUSINESS SCHOOL   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

COMPLETE NETWORKS; CUSTOMER CHURNS; DIFFUSION OF INNOVATIONS; DIFFUSION STUDIES; LARGE-SCALE NETWORK; MOBILE PHONE OPERATORS; SOCIAL NETWORKS; USAGE DATA;

DIFFUSION; SOCIAL NETWORKING (ONLINE);

SOCIAL SCIENCES COMPUTING;

EID: 84874281976     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

References (9)

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4. Coleman, J., Kate, E. and Menzel, H.: The diffusion of an innovation among physicians Sociometry, 1957, 20 (4), 253-270, 1957
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6. Katz, M. L. and C. Shapiro: Network externalities, competition, and compatibility, The American Economic Review, 1985, 75 (3), 424-44
7. Rogers, E. M.: Diffusion of innovations, 4th ed., New York: The Free Press, 1995
8. Valente, T. W.: Network models of the diffusion of innovations, Cresskill, NJ: Hampton Press, 1995
9. Valente, T. W.: Network models and methods for studying the diffusion of innovations, In: CARRINGTON, P. J., J. SCOTT and S. WASSERMAN, eds.: Models and methods in social network analysis, Cambridge: Cambridge University Press, 98-116, 2005