Modeling microblogging adoption in the enterprise

15th Americas Conference on Information Systems 2009, AMCIS 2009

Volumn 7, Issue , 2009, Pages 4413-4421

  Günther, Oliver ^a   Krasnova, Hanna ^a   Riehle, Dirk ^b   Schöndienst, Valentin ^a  

^a HUMBOLDT UNIVERSITY   (Germany)

^b SAP Labs LLC   (United States)

Author keywords

Enterprise microblogging; Focus groups; Social software; Technology adoption; Twitter

Indexed keywords

FOCUS GROUPS; MICROBLOGGING; SOCIAL SOFTWARE; TECHNOLOGY ADOPTION; TWITTER;

COMMUNICATION; INFORMATION SYSTEMS;

INDUSTRY;

EID: 84870381745     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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