Exploratory study of buying fish online: are Malaysians ready to adopt online grocery shopping?

International Journal of Electronic Marketing and Retailing

Volumn 1, Issue 1, 2006, Pages 67-82

  Ghazali, Ezlika ^a   Mutum, Dilip ^b   Azlinawatee Mahbob, Nurul ^a  

^a UNIVERSITY OF MALAYA   (Malaysia)

^b UNIVERSITI UTARA MALAYSIA   (Malaysia)

Author keywords

consumer attitude; consumer behaviour; e groceries; fish; Malaysia; online grocery shopping; online purchasing; perishables

Indexed keywords

EID: 84866338938     PISSN: 17411025     EISSN: 17411033     Source Type: Journal    
DOI: 10.1504/IJEMR.2006.010096     Document Type: Article

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