Customer reinvestment analysis in the gaming industry

Worldwide Hospitality and Tourism Themes

Volumn 1, Issue 4, 2009, Pages 386-391

  Klebanow, Andrew ^a  

^a Gaming Market Advisors   (United States)

Author keywords

Casinos; Customer loyalty; Marketing; United States of America

Indexed keywords

EID: 84865965996     PISSN: 17554217     EISSN: 17554225     Source Type: Journal    
DOI: 10.1108/17554210911002228     Document Type: Article

References (0)