Antecedents of Technology-Based Self-Service Acceptance: A Proposed Model

Services Marketing Quarterly

Volumn 33, Issue 3, 2012, Pages 195-210

  Oghazi, Pejvak ^a   Mostaghel, Rana ^a   Hultman, Magnus ^b   Parida, Vinit ^c  

^a LINNAEUS UNIVERSITY   (Sweden)

^b UNIVERSITY OF LEEDS   (United Kingdom)

^c LULEÅ UNIVERSITY OF TECHNOLOGY   (Sweden)

Author keywords

customer acceptance; technology acceptance model; technology based self service

Indexed keywords

EID: 84863889903     PISSN: 15332969     EISSN: 15332977     Source Type: Journal    
DOI: 10.1080/15332969.2012.689937     Document Type: Article

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