Choice of fresh vegetable retail outlets by developing-country urban consumers: The case of kale consumers in Nairobi, Kenya

European Journal of Development Research

Volumn 24, Issue 3, 2012, Pages 434-449

  Okello, Julius J ^a   Lagerkvist, Carl Johan ^b   Hess, Sebastian ^b   Ngigi, Marther ^a   Karanja, Nancy ^a  

^a UNIVERSITY OF NAIROBI   (Kenya)

^b SWEDISH UNIVERSITY OF AGRICULTURAL SCIENCES   (Sweden)

Author keywords

developing countries; fresh vegetables; Kenya; market choice; urban consumers

Indexed keywords

CONSUMPTION BEHAVIOR; DEVELOPING WORLD; MARKETING; RETAILING; RISK PERCEPTION; VEGETABLE; WILLINGNESS TO PAY;

KENYA; NAIROBI [KENYA];

EID: 84862000638     PISSN: 09578811     EISSN: 17439728     Source Type: Journal    
DOI: 10.1057/ejdr.2011.58     Document Type: Review

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