Belief in a just world: Consumer intentions and behaviors toward ethical products

Journal of Marketing

Volumn 76, Issue 1, 2012, Pages 103-118

  White, Katherine ^a   MacDonnell, Rhiannon ^b   Ellard, John H ^c  

^a UNIVERSITY OF BRITISH COLUMBIA   (Canada)

^b UNIVERSITY OF CALGARY   (Canada)

^c UNIVERSITY OF CALGARY   (Canada)

Author keywords

Belief in a just world; Ethical products; Fair trade; Justice; Need; Prosocial behavior

Indexed keywords

EID: 84859592296     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.1509/jm.09.0581     Document Type: Article

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