The free breakfast effect: An experimental approach to the zero price model in tourism

Journal of Travel Research

Volumn 51, Issue 3, 2012, Pages 243-249

  Nicolau, Juan L ^a   Sellers, Ricardo ^a  

^a UNIVERSITY OF ALICANTE   (Spain)

Author keywords

free breakfast effect; product bundling; tourist decision; zero price model

Indexed keywords

FIELD SURVEY; MODELING; TOURISM MARKET; TOURIST BEHAVIOR;

EID: 84859043091     PISSN: 00472875     EISSN: 15526763     Source Type: Journal    
DOI: 10.1177/0047287511418370     Document Type: Article

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