Corporate Facebook pages: When "fans" attack

Journal of Business Strategy

Volumn 33, Issue 2, 2012, Pages 22-30

  Champoux, Valerie ^a   Durgee, Julia ^a   McGlynn, Lauren ^a  

^a UNIVERSITY OF NOTRE DAME   (United States)

Author keywords

Corporate communications; Crisis management; Customer complaints; Facebook; Social media

Indexed keywords

EID: 84858857824     PISSN: 02756668     EISSN: None     Source Type: Journal    
DOI: 10.1108/02756661211206717     Document Type: Article

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