메뉴 건너뛰기




Volumn 22, Issue 1, 2012, Pages 57-74

Social research 2.0: Virtual snowball sampling method using Facebook

Author keywords

Hard to reach population; Sampling methods; Snowball sampling; social research methodology; Web 2.0

Indexed keywords


EID: 84856390909     PISSN: 10662243     EISSN: None     Source Type: Journal    
DOI: 10.1108/10662241211199960     Document Type: Article
Times cited : (773)

References (48)
  • 1
    • 77049099362 scopus 로고    scopus 로고
    • Imagined communities: Awareness, information sharing, and privacy on the Facebook
    • Golle, P., Danezis, G. (Eds.), Robinson College, Cambridge
    • Acquisti, A. and Gross, R. (2006), "Imagined communities: awareness, information sharing, and privacy on the Facebook" in Golle, P. and Danezis, G. (Eds.), Proceedings of 6th Workshop on Privacy Enhancing Technologies, Robinson College, Cambridge, pp. 36-58.
    • (2006) Proceedings of 6th Workshop on Privacy Enhancing Technologies , pp. 36-58
    • Acquisti, A.1    Gross, R.2
  • 2
    • 0037608050 scopus 로고    scopus 로고
    • Accessing hidden and hard-to-reach populations: Snowball research strategies
    • Atkinson, R. and Flint, J. (2001), "Accessing hidden and hard-to-reach populations: snowball research strategies" in Social Research Update, Vol. 33, pp. 1-5.
    • (2001) Social Research Update , vol.33 , pp. 1-5
    • Atkinson, R.1    Flint, J.2
  • 4
    • 84856402140 scopus 로고    scopus 로고
    • American Marketing Association Webcast, available at: (accessed 14 June 2010)
    • Balden, W. (2008), "Can you trust the data you collect from an online survey?", American Marketing Association Webcast, available at: http//amaevents.webex.com/eco6001/event (accessed 14 June 2010).
    • (2008) Can you trust the data you collect from an online survey?
    • Balden, W.1
  • 5
    • 60449116371 scopus 로고    scopus 로고
    • Internet-based data collection: Promises and realities
    • available at: (accessed 20 June 2010)
    • Benfield, J.A. and Szlemko, W.J. (2006), "Internet-based data collection: promises and realities", Journal of Research Practice, Vol. 2, No. 2, available at: http://jrp.icaap.org/index.php/jrp/article/view/30/51 (accessed 20 June 2010).
    • (2006) Journal of Research Practice , vol.2 , Issue.2
    • Benfield, J.A.1    Szlemko, W.J.2
  • 6
    • 33845315901 scopus 로고    scopus 로고
    • The cost of (anti-)social networks: Identity, agency and neo-Luddites
    • Bigge, R. (2006), "The cost of (anti-)social networks: identity, agency and neo-Luddites" in First Monday, Vol. 11, No. 12, pp. 1-10.
    • (2006) First Monday , vol.11 , Issue.12 , pp. 1-10
    • Bigge, R.1
  • 7
    • 3843074128 scopus 로고    scopus 로고
    • Financial services and the Internet - what does cyberspace mean for the financial services industry?
    • Birch, D. and Young, M. (1997), "Financial services and the Internet - what does cyberspace mean for the financial services industry?" in Internet Research, Vol. 7, No. 2, pp. 120-8.
    • (1997) Internet Research , vol.7 , Issue.2 , pp. 120-128
    • Birch, D.1    Young, M.2
  • 8
    • 57649174994 scopus 로고    scopus 로고
    • Facebook's privacy trainwreck: Exposure, invasion, and social convergence
    • Boyd, D. (2008), "Facebook's privacy trainwreck: exposure, invasion, and social convergence" in Convergence, Vol. 14, No. 1, pp. 13-20.
    • (2008) Convergence , vol.14 , Issue.1 , pp. 13-20
    • Boyd, D.1
  • 9
    • 37249053884 scopus 로고    scopus 로고
    • Social network sites: Definition, history, and scholarship
    • Boyd, D. and Ellison, N. (2008), "Social network sites: definition, history, and scholarship" in Journal of Computer Mediated Communication, Vol. 13, pp. 210-30.
    • (2008) Journal of Computer Mediated Communication , vol.13 , pp. 210-230
    • Boyd, D.1    Ellison, N.2
  • 10
    • 77956252170 scopus 로고    scopus 로고
    • Facebook privacy settings: Who cares?
    • Boyd, D. and Hargittai, E. (2010), "Facebook privacy settings: who cares?" in First Monday, Vol. 15, No. 8, pp. 1-24.
    • (2010) First Monday , vol.15 , Issue.8 , pp. 1-24
    • Boyd, D.1    Hargittai, E.2
  • 12
    • 14644396078 scopus 로고    scopus 로고
    • Snowball sampling: Using social networks to research non-heterosexual women
    • Browne, K. (2005), "Snowball sampling: using social networks to research non-heterosexual women" in International Journal of Social Research Methodology, Vol. 8, No. 1, pp. 47-60.
    • (2005) International Journal of Social Research Methodology , vol.8 , Issue.1 , pp. 47-60
    • Browne, K.1
  • 16
    • 0034339676 scopus 로고    scopus 로고
    • A meta-analysis of response rates in web or Internet-based surveys
    • Cook, C., Heath, F. and Thompson, R. (2000), "A meta-analysis of response rates in web or Internet-based surveys" in Educational & Psychological Measurement, Vol. 60, No. 6, pp. 821-37.
    • (2000) Educational & Psychological Measurement , vol.60 , Issue.6 , pp. 821-837
    • Cook, C.1    Heath, F.2    Thompson, R.3
  • 17
    • 27944499292 scopus 로고    scopus 로고
    • Using the Internet for survey research
    • available on: (accessed 5 May 2010)
    • Coomber, R. (1997), "Using the Internet for survey research", Sociological Research Online, Vol. 2, No. 2, available on: www.socresonline.org.uk/2/2/2.html (accessed 5 May 2010).
    • (1997) Sociological Research Online , vol.2 , Issue.2
    • Coomber, R.1
  • 18
    • 0034366421 scopus 로고    scopus 로고
    • Web surveys, a review of issues and approaches
    • Couper, M.P. (2000), "Web surveys, a review of issues and approaches" in Public Opinion Quarterly, Vol. 64, No. 4, pp. 464-94.
    • (2000) Public Opinion Quarterly , vol.64 , Issue.4 , pp. 464-494
    • Couper, M.P.1
  • 19
    • 84856402717 scopus 로고    scopus 로고
    • Qualitative research online: Self-reported pros and cons of being chat-interviewed online with web cameras
    • available at: (accessed 26 July 2011)
    • Davidovich, U. and Uhr, H. (2006), "Qualitative research online: self-reported pros and cons of being chat-interviewed online with web cameras", General Online Research Conference GOR 2006, available at: http://gor. de/gor06/index.php (accessed 26 July 2011).
    • (2006) General Online Research Conference GOR 2006
    • Davidovich, U.1    Uhr, H.2
  • 20
    • 0141798929 scopus 로고    scopus 로고
    • Using Internet-based surveys to reach hidden populations: Case of nonabusive illicit drug users
    • Duncan, D., White, J.B. and Nicholson, T. (2003), "Using Internet-based surveys to reach hidden populations: case of nonabusive illicit drug users" in American Journal of Health Behavior, Vol. 27, No. 3, pp. 208-18.
    • (2003) American Journal of Health Behavior , vol.27 , Issue.3 , pp. 208-218
    • Duncan, D.1    White, J.B.2    Nicholson, T.3
  • 21
    • 84870159064 scopus 로고    scopus 로고
    • Trust and privacy concerns within social networking sites: A comparison of Facebook and MySpace
    • available at: (accessed 27 July 2011)
    • Dwyer, C., Starr, H. and Passerini, K. (2007), "Trust and privacy concerns within social networking sites: a comparison of Facebook and MySpace", American Conference on Information Systems Proceedings, available at: http://aisel.aisnet.org/amcis2007/339 (accessed 27 July 2011).
    • (2007) American Conference on Information Systems Proceedings
    • Dwyer, C.1    Starr, H.2    Passerini, K.3
  • 22
    • 34548285057 scopus 로고    scopus 로고
    • The benefits of Facebook 'friends': Social capital and college students use of online social network sites
    • available at: (accessed 8 May 2010)
    • Ellison, N., Steinfield, C. and Lampe, C. (2007), "The benefits of Facebook 'friends': social capital and college students use of online social network sites", Journal of Computer-mediated Communication, Vol. 12, No. 4, available at: http://jcmc.indiana.edu/vol12/issue4/ellison.html (accessed 8 May 2010).
    • (2007) Journal of Computer-Mediated Communication , vol.12 , Issue.4
    • Ellison, N.1    Steinfield, C.2    Lampe, C.3
  • 23
    • 17744388560 scopus 로고    scopus 로고
    • The value of online surveys
    • Evans, J. and Mathur, A. (2005), "The value of online surveys" in Internet Research, Vol. 15, No. 2, pp. 195-219.
    • (2005) Internet Research , vol.15 , Issue.2 , pp. 195-219
    • Evans, J.1    Mathur, A.2
  • 24
    • 84993725083 scopus 로고    scopus 로고
    • Advantages and disadvantages of Internet research surveys: Evidence from the literature
    • Fricker, R. and Schonlau, M. (2002), "Advantages and disadvantages of Internet research surveys: evidence from the literature" in Field Methods, Vol. 14, No. 4, pp. 347-67.
    • (2002) Field Methods , vol.14 , Issue.4 , pp. 347-367
    • Fricker, R.1    Schonlau, M.2
  • 25
    • 25144488244 scopus 로고    scopus 로고
    • An experimental comparison of web and telephone surveys
    • Fricker, S., Galesic, M., Torangeau, R. and Yan, T. (2005), "An experimental comparison of web and telephone surveys" in Public Opinion Quarterly, Vol. 69, No. 3, pp. 370-973.
    • (2005) Public Opinion Quarterly , vol.69 , Issue.3 , pp. 370-973
    • Fricker, S.1    Galesic, M.2    Torangeau, R.3    Yan, T.4
  • 26
    • 2942627891 scopus 로고    scopus 로고
    • The role of topic interest in survey participation decisions
    • Groves, R.M., Presser, S. and Dipko, S. (2004), "The role of topic interest in survey participation decisions" in Public Opinion Quarterly, Vol. 68, No. 1, pp. 2-31.
    • (2004) Public Opinion Quarterly , vol.68 , Issue.1 , pp. 2-31
    • Groves, R.M.1    Presser, S.2    Dipko, S.3
  • 27
    • 0003992773 scopus 로고    scopus 로고
    • Respondent-driven sampling: A new approach to the study of hidden populations
    • Heckathorn, D. (1997), "Respondent-driven sampling: a new approach to the study of hidden populations" in Social Problems, Vol. 44, No. 2, pp. 174-99.
    • (1997) Social Problems , vol.44 , Issue.2 , pp. 174-199
    • Heckathorn, D.1
  • 28
    • 0036492127 scopus 로고    scopus 로고
    • Online surveys in marketing research: Pros and cons
    • available at: (accessed 26 July 2011)
    • Ilieva, J., Baron, S. and Healey, N.M. (2002), "Online surveys in marketing research: pros and cons" in International Journal of Market Research, Vol. 44, No. 3, pp. 361-76, available at: http://elibrary.ru /item.asp?id=6241312 (accessed 26 July 2011).
    • (2002) International Journal of Market Research , vol.44 , Issue.3 , pp. 361-376
    • Ilieva, J.1    Baron, S.2    Healey, N.M.3
  • 29
    • 85050848494 scopus 로고    scopus 로고
    • Sampling hard-to-reach populations with respondent driven sampling
    • Johnston, L. and Sabin, K. (2010), "Sampling hard-to-reach populations with respondent driven sampling" in Methodological Innovations Online, Vol. 5, No. 2, pp. 38-48.
    • (2010) Methodological Innovations Online , vol.5 , Issue.2 , pp. 38-48
    • Johnston, L.1    Sabin, K.2
  • 30
    • 29144493000 scopus 로고    scopus 로고
    • Challenges of Internet recruitment: A case study with disappointing results
    • available at: (accessed 8 May 2011)
    • Koo, M. and Skinner, H. (2005), "Challenges of Internet recruitment: a case study with disappointing results", Journal of Medical Internet Research, Vol. 7, No. 1, available at: www.jmir.org/2005/1/e6/ (accessed 8 May 2011).
    • (2005) Journal of Medical Internet Research , vol.7 , Issue.1
    • Koo, M.1    Skinner, H.2
  • 31
    • 71649085453 scopus 로고    scopus 로고
    • Getting political on social network sites: Exploring online political discourse on Facebook
    • available at: (accessed 10 June 2011)
    • Kushin, M. and Kitchener, K. (2009), "Getting political on social network sites: exploring online political discourse on Facebook", First Monday, Vol. 14, No. 11, available at: http://firstmonday.org/htbin/giwrapbin/ojs/index.php/fm/article/viewArticle/2645 (accessed 10 June 2011).
    • (2009) First Monday , vol.14 , Issue.11
    • Kushin, M.1    Kitchener, K.2
  • 32
    • 23044440121 scopus 로고    scopus 로고
    • Sampling hard to reach and hidden populations for HIV surveillance
    • Magnani, R., Sabin, K., Saidel, T. and Heckathorn, D. (2005), "Sampling hard to reach and hidden populations for HIV surveillance" in AIDS, Vol. 19, No. 2, pp. 67-72.
    • (2005) AIDS , vol.19 , Issue.2 , pp. 67-72
    • Magnani, R.1    Sabin, K.2    Saidel, T.3    Heckathorn, D.4
  • 33
    • 80053030195 scopus 로고    scopus 로고
    • Role of the Internet in survey research: Guidelines for researchers and experts
    • available at: (accessed 16 October 2010)
    • Maronick, T. (2009), "Role of the Internet in survey research: guidelines for researchers and experts", Journal of Global Business and Technology, available at: http://findarticles.com/p/articles/mi_qa5493/is_200904/ai_n32128065/ (accessed 16 October 2010).
    • (2009) Journal of Global Business and Technology
    • Maronick, T.1
  • 34
    • 85055413376 scopus 로고    scopus 로고
    • Survey methods for hard-to-reach populations: Introduction to the special issue
    • Marpsat, M. and Razafindratsima, N. (2010), "Survey methods for hard-to-reach populations: introduction to the special issue" in Methodological Innovations Online, Vol. 5, No. 2, pp. 3-16.
    • (2010) Methodological Innovations Online , vol.5 , Issue.2 , pp. 3-16
    • Marpsat, M.1    Razafindratsima, N.2
  • 35
    • 77955344223 scopus 로고    scopus 로고
    • Using the Internet to research hidden populations of illicit drug users: A review
    • Miller, P.G. and Sondelund, P. (2010), "Using the Internet to research hidden populations of illicit drug users: a review" in Addiction, Vol. 105, No. 9, pp. 1557-67.
    • (2010) Addiction , vol.105 , Issue.9 , pp. 1557-1567
    • Miller, P.G.1    Sondelund, P.2
  • 36
    • 47849099494 scopus 로고    scopus 로고
    • Optimising the language of e-mail survey invitations
    • Moskowitz, H.R. and Birgi, M. (2008), "Optimising the language of e-mail survey invitations" in International Journal of Marketing Research, Vol. 20, No. 4, pp. 491-510.
    • (2008) International Journal of Marketing Research , vol.20 , Issue.4 , pp. 491-510
    • Moskowitz, H.R.1    Birgi, M.2
  • 38
    • 35448959345 scopus 로고    scopus 로고
    • Characteristics of a sample of men who have sex with men, recruited from gay bars and Internet chat rooms, who report methamphetamine use
    • Rhodes, S.D., Hergenrather, K.C., Yee, L.J., Knipper, E., Wilkin, A.M. and Omli, M.R. (2007), "Characteristics of a sample of men who have sex with men, recruited from gay bars and Internet chat rooms, who report methamphetamine use" in AIDS Patient Care and STDs, Vol. 21, No. 8, pp. 575-83.
    • (2007) AIDS Patient Care and STDs , vol.21 , Issue.8 , pp. 575-583
    • Rhodes, S.D.1    Hergenrather, K.C.2    Yee, L.J.3    Knipper, E.4    Wilkin, A.M.5    Omli, M.R.6
  • 39
    • 10344240580 scopus 로고    scopus 로고
    • Sampling and estimation in hidden populations using respondent-driven sampling
    • Stolzenberg, R. (Ed.), Blackwell, Oxford
    • Salganik, M.J. and Heckathorn, D.D. (2004), "Sampling and estimation in hidden populations using respondent-driven sampling" Stolzenberg, R. (Ed.), Sociological Methodology, Vol. 34, Blackwell, Oxford.
    • (2004) Sociological Methodology , vol.34
    • Salganik, M.J.1    Heckathorn, D.D.2
  • 40
    • 0032219958 scopus 로고    scopus 로고
    • An empirical assessment of data collection using the Internet
    • Stanton, J.M. (1998), "An empirical assessment of data collection using the Internet" in Personnel Psychology, Vol. 51, No. 3, pp. 709-25.
    • (1998) Personnel Psychology , vol.51 , Issue.3 , pp. 709-725
    • Stanton, J.M.1
  • 41
    • 0025194814 scopus 로고
    • Methodological and design issues: Techniques for assessing the representatives of snowball samples
    • Van Meter, K. (1990), "Methodological and design issues: techniques for assessing the representatives of snowball samples" in NIDA Research Monograph, pp. 31-43.
    • (1990) NIDA Research Monograph , pp. 31-43
    • van Meter, K.1
  • 42
    • 84955552084 scopus 로고
    • Targeted sampling: Options for the study of hidden populations
    • Watters, J. and Biernacki, P. (1989), "Targeted sampling: options for the study of hidden populations" in Social Problems, Vol. 36, No. 4, pp. 416-30.
    • (1989) Social Problems , vol.36 , Issue.4 , pp. 416-430
    • Watters, J.1    Biernacki, P.2
  • 43
    • 77949419482 scopus 로고    scopus 로고
    • The revolution will be networked: The influence of social networking sites on political attitudes and behavior
    • Weiwu, Z., Johnson, T.J., Seltzer, T. and Bichard, S. (2010), "The revolution will be networked: the influence of social networking sites on political attitudes and behavior" in Social Science Computer Review, Vol. 28, pp. 75-92.
    • (2010) Social Science Computer Review , vol.28 , pp. 75-92
    • Weiwu, Z.1    Johnson, T.J.2    Seltzer, T.3    Bichard, S.4
  • 44
    • 84986133591 scopus 로고    scopus 로고
    • Internet based marketing research: A serious alternative to traditional research methods?
    • Wilson, A. and Laskey, N. (2003), "Internet based marketing research: a serious alternative to traditional research methods?" in Marketing Intelligence & Planning, Vol. 21, No. 2, pp. 79-84.
    • (2003) Marketing Intelligence & Planning , vol.21 , Issue.2 , pp. 79-84
    • Wilson, A.1    Laskey, N.2
  • 45
    • 0034196096 scopus 로고    scopus 로고
    • Research methodology - method and representation in Internet-based survey tools
    • Witte, J.C., Amoroso, L.M. and Howard, P.E.N. (2000), "Research methodology - method and representation in Internet-based survey tools" in Social Science Computer Review, Vol. 18, pp. 179-95.
    • (2000) Social Science Computer Review , vol.18 , pp. 179-195
    • Witte, J.C.1    Amoroso, L.M.2    Howard, P.E.N.3
  • 46
    • 58149124522 scopus 로고    scopus 로고
    • Purposive and snowball sampling in the study of ethnic and mainstream community organizations
    • San Diego, CA, available at: (accessed 3 March 2011)
    • Wong, T. (2008), "Purposive and snowball sampling in the study of ethnic and mainstream community organizations", paper presented at the Annual Meeting of the Western Political Science Association, Manchester Hyatt, San Diego, CA, available at: www.allacademic.com/meta/p238387_index.html (accessed 3 March 2011).
    • (2008) paper presented at the Annual Meeting of the Western Political Science Association, Manchester Hyatt
    • Wong, T.1
  • 48
    • 78751608008 scopus 로고    scopus 로고
    • Understanding online community user participation: A social influence perspective
    • Zhou, T. (2011), "Understanding online community user participation: a social influence perspective" in Internet Research, Vol. 21, No. 1, pp. 67-81.
    • (2011) Internet Research , vol.21 , Issue.1 , pp. 67-81
    • Zhou, T.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.