Digital continues upward ascent in the american consumer magazine industry

Publishing Research Quarterly

Volumn 25, Issue 2, 2009, Pages 89-93

  Galarneau, Joseph ^a  

^a LLC Five Penn Plaza ^*  (United States)

Author keywords

Advertising; Consumer magazines; Digital publishing; Mobile; United States; Video; Web

Indexed keywords

EID: 84355161308     PISSN: 10538801     EISSN: 19364792     Source Type: Journal    
DOI: 10.1007/s12109-009-9105-3     Document Type: Article

References (4)

1. Magazine Publishers of America. 2008. Magazine advertising shows effects of soft economy, http://www.magazine.org/advertising/revenue/by-ad-category/pib- 4q-2008.aspx.
2. Brand S. The Media Lab. New York: Penguin Group; 1988. p. 202.
3. Wilson, F. The industry standard, trading analog dollars for digital pennies, http://www.thestandard.com/news/2008/11/29/trading-analog-dollars- digital-pennies.
4. iVillage, "About iVillage," http://www.ivillage.com/about/0, 799xklpf,00.html.