From the special issue editor: Creating new products and services for and with the base of the pyramid

Journal of Product Innovation Management

Volumn 29, Issue 1, 2012, Pages 3-5

  Nakata, Cheryl ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 81555220063     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1111/j.1540-5885.2011.00873.x     Document Type: Editorial

References (2)

1. Prahalad, C. K., 2005. The fortune at the bottom of the pyramid: Eradicating poverty through profits. Upper Saddle River, NJ: Wharton School Publishing.
2. World Bank. 2010. Statistics and indicators. Available at