Improving survey research using diagrams of data structure

Journal of Business Research

Volumn 65, Issue 1, 2012, Pages 51-58

  Liu, Hsi Lin Wayne ^a   Lin, Yann Jou ^a   Wang, Yu Wen ^b   Wu, Wu Chung ^c  

^a NATIONAL TAIWAN UNIVERSITY   (Taiwan)

^b YU DA UNIVERSITY   (Taiwan)

^c NATIONAL KAOHSIUNG UNIVERSITY OF HOSPITALITY AND TOURISM   (Taiwan)

Author keywords

Data modeling; Data structure diagram; Databases; If then conditions; Survey research

Indexed keywords

EID: 81155130929     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2011.07.014     Document Type: Article

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