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Volumn 43, Issue 9, 2011, Pages 2060-2075

(PRODUCT) RED™: How celebrities push the boundaries of 'causumerism'

Author keywords

[No Author keywords available]

Indexed keywords

CERTIFICATION; CONSUMPTION BEHAVIOR; KNOWLEDGE;

EID: 80053985155     PISSN: 0308518X     EISSN: 14723409     Source Type: Journal    
DOI: 10.1068/a44120     Document Type: Article
Times cited : (6)

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