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Indian Journal of Pharmacology
Volumn 43, Issue 4, 2011, Pages 483-484
Direct to consumer advertising of prescription drugs on internet: A Boon or a Curse
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Indexed keywords

PRESCRIPTION DRUG;
EID: 80053262462     PISSN: 02537613     EISSN: 19983751     Source Type: Journal    
DOI: 10.4103/0253-7613.83128     Document Type: Letter
Times cited : (9)
References (8)
  • 1
    • 77952294284 scopus 로고    scopus 로고
    • Direct-to-consumer advertising of prescription drugs
    • Frosch DL, Grande D. Direct-to-consumer advertising of prescription drugs. LDI Issue Brief 2010;15:1-4.
    • (2010) LDI Issue Brief , vol.15 , pp. 1-4
    • Frosch, D.L.1    Grande, D.2
  • 2
    • 0035117127 scopus 로고    scopus 로고
    • Direct-to-consumer promotion of prescription drugs: Economic implications for patients, payers and providers
    • Findlay SD. Direct-to-consumer promotion of prescription drugs. Economic implications for patients, payers and providers. Pharmacoeconomics 2001;19:109-19. (Pubitemid 32176467)
    • (2001) PharmacoEconomics , vol.19 , Issue.2 , pp. 109-119
    • Findlay, S.D.1
  • 3
    • 11244265947 scopus 로고    scopus 로고
    • Direct to consumer advertising is at the crossroads of competing pressures from industry and health needs
    • Mansfield PR, Mintzes B. Direct to consumer advertising is at the crossroads of competing pressures from industry and health needs. BMJ 2005;330:5-6.
    • (2005) BMJ , vol.330 , pp. 5-6
    • Mansfield, P.R.1    Mintzes, B.2
  • 4
    • 0035259877 scopus 로고    scopus 로고
    • Pharmaceutical drug promotion.How it is being practiced in India?
    • Lal A. Pharmaceutical drug promotion: How it is being practiced in India? J Assoc Physicians India 2001;49:266-73.
    • (2001) J Assoc Physicians India , vol.49 , pp. 266-273
    • Lal, A.1
  • 5
    • 10344262548 scopus 로고    scopus 로고
    • Effects of pharmaceutical promotion on adherence to the treatment guidelines for depression
    • Donohue JM, Berndt ER, Rosenthal M, Epstein AM, Frank RG. Effects of pharmaceutical promotion on adherence to the treatment guidelines for depression. Med Care 2004;42:1176-85. (Pubitemid 39627294)
    • (2004) Medical Care , vol.42 , Issue.12 , pp. 1176-1185
    • Donohue, J.M.1    Berndt, E.R.2    Rosenthal, M.3    Epstein, A.M.4    Frank, R.G.5
  • 6
    • 79953124131 scopus 로고    scopus 로고
    • Relationship of pharmaceutical promotion to antidepressant switching and adherence: A retrospective cohort study
    • Hansen RA, Chen SY, Gaynes BN, Maciejewski ML. Relationship of pharmaceutical promotion to antidepressant switching and adherence: A retrospective cohort study. PsychiatrServ 2010;61:1232-8.
    • (2010) PsychiatrServ , vol.61 , pp. 1232-1238
    • Hansen, R.A.1    Chen, S.Y.2    Gaynes, B.N.3    Maciejewski, M.L.4
  • 7
    • 42049119156 scopus 로고    scopus 로고
    • Does direct-to-consumer advertising affect patients' choice of pain medications?
    • DOI 10.1007/s11916-008-0017-2
    • Liu Y, Doucette WR. Does direct-to-consumer advertising affect patients' choice of pain medications? Curr Pain Headache Rep 2008;12:89-93. (Pubitemid 351516393)
    • (2008) Current Pain and Headache Reports , vol.12 , Issue.2 , pp. 89-93
    • Liu, Y.1    Doucette, W.R.2
  • 8
    • 77951671902 scopus 로고    scopus 로고
    • Authenticity of claims made in drug promotional literature
    • Murthy MB, Krishnamurthy B. Authenticity of claims made in drug promotional literature. Indian J Pharmacol 2010;42:57-61.
    • (2010) Indian J Pharmacol , vol.42 , pp. 57-61
    • Murthy, M.B.1    Krishnamurthy, B.2

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.