A survey of social media use, motivation and leadership among public relations practitioners

Public Relations Review

Volumn 37, Issue 4, 2011, Pages 425-428

  Sweetser, Kaye D ^a   Kelleher, Tom ^b  

^a UNIVERSITY OF GEORGIA   (United States)

^b UNIVERSITY OF HAWAII   (United States)

Author keywords

Leadership; Motivation; Online; Public relations; Social media; Twitter

Indexed keywords

EID: 80052952898     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.pubrev.2011.08.010     Document Type: Article

References (5)

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4. Porter L.V., Sweetser Trammell K.D., Chung D., Kim E. Blog power: Examining the effects of practitioner blog use on roles and power in public relations. Public Relations Review 2007, 33:92-95.
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