The work that affective economics does

Cultural Studies

Volumn 25, Issue 4-5, 2011, Pages 604-620

  Andrejevic, Mark ^a  

^a UNIVERSITY OF QUEENSLAND   (Australia)

Author keywords

Affective economics; Data mining; Media convergence; Predictive analytics; Sentiment analysis; Target marketing

Indexed keywords

EID: 80052867904     PISSN: 09502386     EISSN: 14664348     Source Type: Journal    
DOI: 10.1080/09502386.2011.600551     Document Type: Article

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