The influence of demand factors on dynamic competitive pricing strategy: An empirical study

Marketing Letters

Volumn 22, Issue 3, 2011, Pages 259-281

  Roy, Abhik ^a   Raju, Jagmohan S ^b  

^a QUINNIPIAC UNIVERSITY   (United States)

^b UNIVERSITY OF PENNSYLVANIA   (United States)

Author keywords

Competitive strategy; Differential games; Empirical game theory; Model comparisons; Pricing

Indexed keywords

EID: 80052262468     PISSN: 09230645     EISSN: None     Source Type: Journal    
DOI: 10.1007/s11002-010-9124-z     Document Type: Article

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