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Volumn 15, Issue 4, 1997, Pages 64-79

Disparities in quality perceptions between small firms and their customers

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EID: 79959241216     PISSN: 02662426     EISSN: 17412870     Source Type: Journal    
DOI: 10.1177/0266242697154004     Document Type: Article
Times cited : (9)

References (22)
  • 7
    • 0001909504 scopus 로고
    • Quality and Value in the Consumption Experience: Phaedrus Rides Again
    • in Jacoby, J., and Olson, J. C. (eds.), Lexington Books, Lexington
    • Holbrook, M. B., and Corfman, K. P. (1985), Quality and Value in the Consumption Experience: Phaedrus Rides Again, in Jacoby,J., and Olson, J. C. (eds.), Perceived Quality, Lexington Books, Lexington, pp 31-57.
    • (1985) Perceived Quality , pp. 31-57
    • Holbrook, M.B.1    Corfman, K.P.2
  • 8
    • 0010834817 scopus 로고
    • Basic Concepts
    • in Juran, J. M., Gryna, F. M., and Bingham, R. S. (eds.), 3rd Edition, 2/1-2/24, New York, McGraw-Hill
    • Juran, J. M. (1974), Basic Concepts, in Juran,J. M., Gryna, F. M., and Bingham, R. S. (eds.), Quality Control Handbook, New York, McGraw-Hill, 3rd Edition, 2/1-2/24.
    • (1974) Quality Control Handbook
    • Juran, J.M.1
  • 10
    • 0343308023 scopus 로고
    • International Price Comparisons by Regressions Methods
    • in Griliches, Z. (ed.), Cambridge: Harvard University Press
    • Kravcis, I. B., and Lipsey, R. E. (1971), International Price Comparisons by Regressions Methods, in Griliches, Z. (ed.), Price Indexes and Quality Change, Cambridge: Harvard University Press, pp 150-179.
    • (1971) Price Indexes and Quality Change , pp. 150-179
    • Kravcis, I.B.1    Lipsey, R.E.2
  • 11
    • 0002554481 scopus 로고
    • Successful Businesses Compete on Quality, Not Costs
    • Luchs, R. (1986), Successful Businesses Compete on Quality, Not Costs, Long Range Planning, 19, pp 12-17.
    • (1986) Long Range Planning , vol.19 , pp. 12-17
    • Luchs, R.1
  • 12
    • 79959215838 scopus 로고
    • Quality as a Strategic Weapon: Measuring Relative Quality, Value, and Market Differentiation
    • Luchs, R. (1990), Quality as a Strategic Weapon: Measuring Relative Quality, Value, and Market Differentiation, European Business Journal, 2/4, pp 34-47.
    • (1990) European Business Journal , vol.2 , Issue.4 , pp. 34-47
    • Luchs, R.1
  • 13
    • 0039654724 scopus 로고
    • Quality is as Quality Does: An Attitudinal Perspective on Consumer Qualityjudgements
    • Cambridge, Massachesetts
    • Lutz R. (1986), Quality is as Quality Does: An Attitudinal Perspective on Consumer Qualityjudgements. Presentation to the Marketing Science Institute Trustees' Meeting, Cambridge, Massachesetts.
    • (1986) Presentation to the Marketing Science Institute Trustees' Meeting
    • Lutz, R.1
  • 20
    • 0004206222 scopus 로고
    • Van Gorcum Assen/Maastrict, The Netherlands
    • Steenhamp, J. E. M. (1989), Product Quality, Van Gorcum Assen/Maastrict, The Netherlands.
    • (1989) Product Quality
    • Steenhamp, J.E.M.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.