Combined influence of selective focus and decision involvement on attitude-behavior consistency in a context of memory-based decision making

Psychology and Marketing

Volumn 28, Issue 6, 2011, Pages 539-560

  Van Kerckhove, Anneleen ^a   Vermeir, Iris ^b   Geuens, Maggie ^c  

^a GHENT UNIVERSITY   (Belgium)

^b UNIVERSITY COLLEGE GHENT   (Belgium)

^c VLERICK BUSINESS SCHOOL   (Belgium)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 79955529090     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20400     Document Type: Article

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