Does size matter? The impact of ultra-thin media models on women’s body image and on advertising effectiveness

Consumer Culture, Identity and Well-Being: The Search for the "Good Life" and the "Body Perfect"

Volumn , Issue , 2007, Pages 121-146

  Halliwell, Emma ^a   Dittmar, Helga ^b  

^a UNIVERSITY OF THE WEST OF ENGLAND   (United Kingdom)

^b UNIVERSITY OF SUSSEX   (United Kingdom)

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EID: 79955415062     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203496305     Document Type: Chapter

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